Hanoi’s tourism department reported growth in both domestic and international visitors during the first six months of 2025.
The estimated total reached 15.56 million visitors, up 11.8% compared with the same period in 2024. International arrivals were reported at about 3.66 million.
Estimated tourism revenue exceeded VND62.3 trillion for the half-year.
Average accommodation occupancy was reported at just over 63%, slightly lower than in the first half of 2024.
The figures described Hanoi’s accommodation market at that time, rather than current room availability.
The report also noted tourism-standard service providers in areas such as dining, shopping and entertainment.
Events including the Hanoi Tourism Festival and Tourism Gift Festival formed part of the city’s promotional activity in 2025.
Travel awards and media coverage also drew attention to the capital. Individual rankings should be read with their category and year, rather than combined into a single overall position.
Recognition of Hanoi’s restaurants in the Michelin Guide contributed to interest in its food culture.
For the second half of 2025, the city announced further food, craft and tourism programmes. Those plans are historical and should not be used as a current events calendar.
The report described efforts to develop rural, community and evening tourism experiences. Visitors planning a trip now should confirm which activities are operating.
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